VOSGES COMMERCIAL
Crafted through a 10-week mentorship program with Harbor Picture Company x SCAD, this Vosges commercial represents the collective efforts of a dedicated team. 
For a more in-depth exploration of the creative journey, a comprehensive week-by-week breakdown is available on the Harbor Blog. ​​​​​​​
CONCEPT/ GOAL: This commercial aims to introduce and promote Vosges' Blossom Bunnies (a fictional product for a real brand) as a luxurious and indulgent treat for Easter celebrations. It aims to entice viewers with decadent chocolate, edible gold details, and unique flavor combinations, encouraging them to elevate their Easter experience with these exquisite creations.
TEAM
Dee Divakaran
- Art Director & CG Generalist
Yanni He - FX Artist
Sai Shashank
 - Compositor
Sawyer Bisson - Sound Designer
Mateo Solorzano - Director of Photography
Donnie Abrahamson - Filming & CG Integration Assist
Cynthia Soe - Prop Designer

Thank you, Harbor Picture Company mentors:
Kyle Cody
Molly Intersimone
Dongyoon Billy Jang

Justin Kurtz
Olivia Burke
Vi Nguyen
Hailey Akashian
Luke Midgley
Andrew Pellicer

Thank you, Professors:
Deborah Fowler
Patrick Murphy

MY TASK BREAKDOWN
1. Pre-Production: 

•    Brand research 
•    Moodboard creation 
•    Gathering product references 
•    Storyboarding 
•    
Location scouting for live-action shoot.

•    Material sourcing for set design.
•    Concept art.

2. Production: 
•    Set design for live-action shoot.
•    Painting prop eggs.
•    Product package design.
•    3D modeling & layout.
•    Look development. 
•    Lighting for CG shot.

3. Post-Production:
•    Tagline design and tracking.
•    Editing 
•    Credits
SHOT BREAKDOWNS & LOOK DEVELOPMENT PROCESS
SET DESIGN & LIVE-ACTION SHOOT PROCESS
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